年度	2014
全部作者	李有仁
论文名称	蔡翠旭;林靖;李有仁*, 2014.08, 'The Effects of Philanthropic Marketing on Brand Resonance and Consumer Satisfaction of CSR Performance: Does Media Self-Regulation Matter?, ' Chinese Management Studies, Vol.8, No.3, pp.527-547.(SSCI)(*为通讯作者)
卷数	407250
发表日期	2014-08-01