年度	2019
全部作者	裘锦天
论文名称	Jiann-Horng Chen*;Sheng-Hao Tsao;Jiin-Tian Chyou, 2019.12, 'Investigating the Key Factor of Virtual Personal Brand in E-Commerce: A Case Study of “Myhomes”, ' Proceedings of the 19th International Conference on Electronic Business, ICEB, pp.263-271.(*为通讯作者)
发表日期	2019-12-01
ISI Number	426668